Rene Florville
Creative Director
Phone:
646-345-7345
Email:
Availability:
Full time in NYC
Remote or Hybrid for other locations
A Bit About Me
I am a multi-disciplined, award-winning creative with over 25 years of experience in print, digital, corporate identity, web, branding, and marketing. Throughout my career, I’ve worked with Fortune 500 companies, global brands, and startups alike—developing and extending their visual identities to create meaningful connections with their audiences.
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I’ve had the privilege of collaborating with industry leaders such as AXIS Capital, JPMorgan Chase, Swiss Re, NYU, Rutgers Business School, Wrigley, Colgate Palmolive, HAVAS, CQ Hotels, Paramount Network and Cooley LLP. Whether it’s crafting a new brand from the ground up or refining an established identity, my approach blends strategy, creativity, and a deep understanding of design’s role in business success.
Beyond the creative world, I’m a husband and proud father of two boys. When I’m not working, you’ll find me cheering on my favorite teams, coaching from the sidelines, or enjoying time with my family. Passion, precision, and storytelling drive everything I do—both in my career and in life.
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Work Experience
JUN 2024 — APR 2o25
Art Director/ Presentation Designer
Cooley LLP
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Maintained brand consistency, clarity, and visual refinement across all presentation materials.
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Expanded existing templates, icon libraries, and branded systems to optimize workflow
and design efficiency. -
Enhanced presentation quality through compelling infographics and refined data visualizations.
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Directed quality control and ensured timely delivery of high-stakes presentations for C-suite, board meetings, and external events.
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Balanced creative innovation with brand standards and tight deadlines for high-demand internal clients.
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Collaborated directly with legal teams to translate complex ideas into clear, custom-designed presentations.
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Delivered additional creative assets including conference backdrops and supporting collateral.
JUL 2022 — MAY 2024
Creative Director/ Production Manager
Freelance
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Managed several clients in an array of projects from creative direction and production
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Managed production of projects for top pharma brands
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Worked with award winning design firms in need of assistance with creative direction.
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Oversaw presentations, print projects, created digital assets for web and productions of exhibits to ensure all projects were aligned with branding.
NOV 2020 — JUN 2022
Senior Director, Marketing/ Creative Director
CGI Merchant Group
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Led team in complete re-brand of CGI Merchant group.
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Created marketing and sales material for fundraising team.
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Managed design refresh and supervised programming of website.
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Designed the sub brands for new companies under the CGI umbrella which ranged from the financial to the hospitality industry, including identity, collateral and digital materials
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Supervised the entire design process and all-important technical decisions from home office in NY and traveled to Miami once a month to review with CEO.
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Ensured that all marketing channels support the value proposition of the brand.
FEB 2019 — MAR 2020
Art Director
HAVAS Production Studios
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Created and updated existing presentations and templates for internal clients and sales pitches.
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Created info graphics, logos and digital art, for use in presentations, collateral and online usage.
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Meeting with production teams and interfacing with clients.
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Support to Creative Director on digital assets.
JAN 2018 — FEB 2019
Art Director/ Sr Production Artist
Paramount Network
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Worked closely with Sr Project Director and team to create presentations and graphics for the sales and marketing teams.
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Created digital ads (some animated) to be used on social media and Video on Demand (VOD) platforms.
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Created digital art for environmental ads and displays.
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Photo retouched key art and updated/ customized layouts for programs and events at the network.
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